On Thanksgiving Day we acknowledge our dependence.  ~William Jennings Bryan

This week we will be celebrating Thanksgiving with our family and friends.  People we co-exist within our support system.   We may only see them once a year but on Thanksgiving day we re-connect and bond again.   I think Thanks Giving is a lot like Trade Shows.

Some clients you may only see face to face once a year at a trade show.  You invite them in and play the gracious host.  You ask how things are going and you catch them up with your company and your life.  It is a bonding with your company support system.   Without your clients, your company is nothing.

Feeling gratitude and not expressing it is like wrapping a present and not giving it.  ~William Arthur Ward

Humans are a social bunch and  Trade Shows reflect that fact.  We gather to bond, learn and meet new people and companies.  Relationships are important in Family and in Business.  When the chips are down and you need a favor from a vendor, you call someone you have a relationship with.  These are the people who care and that caring should not be an accident.  It should be a concerted effort by a company

Gratitude unlocks the fullness of life.  It turns what we have into enough, and more.  It turns denial into acceptance, chaos to order, confusion to clarity.  It can turn a meal into a feast, a house into a home, a stranger into a friend.  Gratitude makes sense of our past, brings peace for today and creates a vision for tomorrow.  ~Melody Beattie

Breaking bread with family or clients brings us together.  It expresses gratitude that the person or company exists.  It validates the relationship.  Bonding is branding.

Not what we say about our blessings, but how we use them, is the true measure of our thanksgiving.  ~W.T. Purkiser