QR Quick Response Code

Detroit Red Wings Make Game Programs Interactive With QR Codes

Tracy Lindsay — Wed, 10 Feb 2010 19:59:18 +0000

Direct Link to article via Mashable http://mashable.com/2010/02/10/red-wings-qr-codes/

The Detroit Red Wings are a socially savvy bunch. The NHL team recently started including QR codes in their in-arena distributed Red Wings Today program, and the effort is proving to be a big hit with fans in attendance.

After seeing Esquire’s use of augmented reality, the team decided to get creative and make their print program interactive (embedded below) to include digital media accessible via QR codes.

The codes in question appear in the program and include a prominent call to action that reads, “Smartphone interactive, scan here.” A mobile device scan of the QR code brings up the following video for fans to watch instantly:

Article by fast company-

Tracy Lindsay — Fri, 08 Jan 2010 15:06:52 +0000

OMG: The Future of Retail Design Is Augmented-Reality Facades

BY Cliff KuangToday

Social Media and QR codes with AR????? oh man, the world is so exciting. Check out the QR building. bada-bing!

N Building from Alexander Reeder on Vimeo.

What Is A QR Code And Why Do You Need One?

Tracy Lindsay — Thu, 10 Dec 2009 16:03:47 +0000

Oct 15, 2009 at 2:07pm ET by Marc Lyne

Read Article Here

Article explains QR codes and how they relate to SEO and your website. Plus a great list of examples on how to use them.

QR Barcode Readers for BlackBerry Reviewed

Tracy Lindsay — Thu, 10 Dec 2009 14:49:32 +0000

Not my article but I think it is helpful in this time of change. Read Article here

Posted by

Kyle

on December 8, 2009, at 2:58 pm

in BlackBerry-Help, News, Reviews, Spotlight and Top-Story

on Blackberrycool.com

Google goes QR

Tracy Lindsay — Tue, 08 Dec 2009 21:09:48 +0000

Google’s Big QR Code Push – 100,000 Favorite Places Get Store Front Decals

Published

Dennis Bournique

on December 8, 2009

Yesterday Google did something that should light a fire under the lagging adoption of mobile barcodes in the US. They are sending sent windows decals featuring a QR code to the 100,000 US businesses that have been most searched using Google. The decals also have the Google Maps logo and identify the business as a "Favorite Place on Google"........

go to her to read more-

Campbell-Ewald wins Time Inc. ad contest with QR Code!

Tracy Lindsay — Mon, 07 Dec 2009 15:37:26 +0000

Campbell-Ewald wins Time Inc. ad contest with 'Make Your Mark Detroit'

Congrats! I really enjoy the video and the ad. AND the QR code! They are coming! Read article here

Manhattan’s First QR Code Guided Mobile Tour

Tracy Lindsay — Wed, 02 Dec 2009 19:05:13 +0000

Gotham Guide tours allow you to walk the city at your own pace. When you come across one of our QR codes, you take a picture of it with your web-enabled cell phone, which will provide you with more information about your location. It may be a short audio clip, a video segment or an article on a website. Gotham Guide for video and all you need to know.

QR codes for Print- It's a good thing.

Tracy Lindsay — Mon, 30 Nov 2009 16:04:04 +0000

I have a client that I designed an award winning 20x20 for and I adore her. I have been talking to her about QR codes and how they may benefit her company. She sent me an email about Machine Design Mag and all the QR codes located within. Click Here for the PDF sample she scanned for me.

She is now incorporating them within her sell sheets and mag ads. Very Cool!

TNT Post combines the power of Direct Mail with Mobile Marketing (QR Code)

Tracy Lindsay — Tue, 20 Oct 2009 17:24:22 +0000

Dominos QR Codes

Tracy Lindsay — Fri, 02 Oct 2009 16:56:36 +0000

Had a nice chat with Sarah over at Dominos about their 3 week old QR code campaign. Dominos partnered with Coke to present a College Football Printed piece to accompany the pizzas.

Click here to see the College Football piece.

The campaign is in full swing across the USA. The Dominos online team created the idea and piece. The team has an eval in place but Sarah did not have the numbers yet to verify. She did say that Dominos is pleased so far.